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Shopping at its best

Gina Pell CEO, Founder

A closet computer geek with an uncanny fashion sense to suggest otherwise, Gina Pell is often stopped by strangers eager to know how she is the first person to score next season’s Christian Louboutin’s, where she waxes her brows, how she found a vintage 33 carat emerald necklace for five grand…etc.

So we were thrilled when she agreed to do a photo shoot with us in San Francisco, not only because she's one haute mama, but soon after a legion of Splendora devotees soon found our little boutique on California St because of Gina and her fantastic site Splendora.com



These frequent encounters and the fact that Gina is one of four sisters and therefore accustomed to sharing, may explain why Ms. Pell turned her pampering and shopping expertise into a full-time business.

Pell is the creative force behind Splendora and through her innovative vision has consequently encouraged scores of women to appreciate their innate fabulousness.

Sign up for the Friday For Play to get into the know.... Click To Be Fabulous!









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